The Daily Sandwich

"We have to learn the lesson that intellectual honesty is fundamental for everything we cherish." -Sir Karl Popper

Name:
Location: Boston, Massachusetts, United States

...........................

Monday, May 30, 2005

Pardon me... do you have any shameless marketing ploys?

I guess this shouldn't come as a surprise. It's shrewd, tacky, and further cheapens political discourse in the US. Jeez. A bad taste in my mouth like this means it's time for me to have a Coke and a smile.(TM)

Santa Monica, CA -- Governor Schwarzenegger should pull a political commercial off the air that promotes the junk food products of his campaign donors, consumer advocates said today. The Foundation for Taxpayer and Consumer Rights (FTCR) called on Schwarzenegger to return the quarter-million dollars he received from companies featured in the ad, and for the corporations to pay the market value of the advertising to the state because it is improper for the governor to use public office to sell corporate products.

The TV ad, released in May, features Schwarzenegger talking to people in a lunchroom, and places Pepsi and Arrowhead Water in prominent spots next to the governor for 1/3 of the ad. Donors connected to Pepsi Co. and Arrowhead Water's parent company, Nestle, gave the governor a total of $279,800 in campaign contributions. Also recognizable on-screen are Ruffles, Sun Chips, Cheetos and a SoBe Beverage, all brands owned by Pepsi.